Wednesday, November 10, 2010

Ryerson Library Silent Floor

[chris] Back in March this year, I got the opportunity as part of my day job to work on a marketing campaign for Ryerson's new Silent Study Floors in the campus library.  This included posters, floor decals, and tent cards. The campaign was a success and my department received a lot of positive feedback (see Meghan Ecclestone, Rookie Librarian's blog "How to shush with style: Marketing at the Library").  Recently, we've updated the campaign to include a few more floors (black and white examples) and refresh the current posters. I've included a few samples from both campaigns below. Enjoy!

colour 2'x3' posters, updated original

black & white 2'x3' posters

4.25" x 5.5" postcards


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